{"product_id":"blond-ego-pure-hi-lite-premium-lifting-hair-cream","title":"Blond Ego Pure Hi Lite Premium Lifting Hair Cream","description":"\u003cp\u003e150ml\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eBlondego Pure Hi-Lite is a lightening cream for cosmetically coloured hair, ideal on bases 4 to 8, which provides a gradual and controlled lightening action, for versatile and safe results even on freehand applications.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe result will be a brilliant glossy finish and an excellent and safe service even on the most sensitive or damaged hair.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThanks to Active Shine Technology, the formula is enriched with a natural ingredient extracted from Brazilian Palm Trees which provides exceptional shine while restructuring the hair, which looks silky and easy to manage.\u003c\/span\u003e\u003c\/p\u003e","brand":"Alter Ego","offers":[{"title":"Default Title","offer_id":48525591675037,"sku":"ALTE-PURE-HI-LITE-CR150ML","price":43.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0694\/9614\/4029\/files\/alter-ego_blond-ego_pure-hi-lite.jpg?v=1782507725","url":"https:\/\/beautebox.ca\/products\/blond-ego-pure-hi-lite-premium-lifting-hair-cream","provider":"Beautebox Le Nouveau Monde Inc","version":"1.0","type":"link"}